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AREES Law Firm
A monogram built from the scales of justice, carried from the business card to the reception wall.
01
The challenge
A law firm needed a mark that felt established and precise: legible as a tiny stamp on a letterhead and as a sign at the entrance.
02
The idea
Scales plus structure equals monogram. The scales of justice are reduced to a geometric block that becomes the firm's initials, paired with a warm camel accent against charcoal.
03
The execution
Logo creation, colour variants, stationery (letterhead, business cards, envelopes), mugs and interior and exterior signage.
04
The impact
A coherent system in which every touchpoint, from the card to the reception desk, reads as one firm.
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